EDGE Nicotine Pouches

EDGE Nicotine Pouches

Nicotine pouches are becoming an increasingly popular choice for adult nicotine users looking for a cleaner, more discreet alternative to traditional formats. The EDGE Nicotine Pouches range meets this demand with a tobacco-free, vapour-free solution that fits seamlessly into the convenience retail environment.

With no smoke, no vapour, and no lingering odour, EDGE nicotine pouches offer customers a simple way to consume nicotine discreetly, whether at work, on the move, or in shared spaces. 

Quality and Consistency Retailers Can Rely On

EDGE places a strong focus on quality and consistency. Each pouch is produced using pharmaceutical-grade nicotine and food-grade flavourings, ensuring a reliable experience from the first pouch to the last.

As demand grows for smoke-free alternatives, EDGE provides a clearly structured range that performs well across both first-time pouch users and more experienced customers, making it easy for store colleagues to recommend with confidence.

EDGE Nicotine Pouch Flavour Range

EDGE offers a focused selection of flavours designed to appeal to a wide range of adult users while remaining smooth and balanced throughout use:

  • Mixed Berry Ice
  • Blueberry Raspberry Ice
  • Blackcurrant Mint
  • Mango
  • Watermelon
  • Strawberry
  • Mint
  • Spearmint

The flavour profiles are designed to be satisfying without overwhelming the palate, supporting repeat purchase behaviour.

Nicotine Strengths Explained

EDGE nicotine pouches are available in a structured strength range, allowing retailers to cater to different customer needs and progression stages:

  • 3mg – Gentle option with minimal mouthfeel, ideal for first-time users
  • 6mg – Mild and smooth, easy to manage
  • 9mg – Balanced strength suitable for everyday use
  • 12mg – Stronger delivery with a noticeable tingle
  • 16mg – Intense and fast-acting, suited to experienced users

As nicotine absorption through oral pouches can feel stronger than smoking or vaping, this stepped range helps customers find the right level while supporting gradual progression.

Simple to Explain at Point of Sale

EDGE nicotine pouches are straightforward to explain and for customers to use:

  • Place one pouch under the upper lip
  • A light tingling sensation may be felt as nicotine is released
  • Each pouch lasts up to 45 minutes
  • Used pouches can be disposed of responsibly or stored in the built-in compartment on the tub

The moist pouch format allows for faster nicotine release, helping customers satisfy cravings efficiently.

Why EDGE Works for Retailers

EDGE Nicotine Pouches provide retailers with a modern, compliant nicotine format that is easy to merchandise and simple to recommend. The compact tubs display well on shelf, while the clear flavour and strength structure supports confident purchasing decisions.

For customers seeking discreet, smoke-free options, EDGE offers a practical alternative that encourages repeat visits and ongoing category engagement.

As part of a modern nicotine range, EDGE nicotine pouches support category growth while aligning with evolving consumer preferences and convenience retail needs.

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